Telemarketing Is the Best in the Software Industry

The software industry is in constant change. Needs are different compared to before. Customers want to have new things. They want to experience a different software service. Businesses also need newer and better software programs. All of these could become a strain to many software resellers. That’s why it has become important for them to look for software leads that can help them improve their sales performance. And to gain all that, they will need the help of telemarketers. And why not? It’s been proven again and again that this method is the best for the software business.

For those in need of software sales leads, B2B telemarketing has been shown to produce results. And it’s for a good reason. No one can deny that telemarketing can get to places that other marketing techniques fail to penetrate. Say, for example, when a company is in search of ERP software leads or CRM software leads, they can use telemarketing to help them identify who can provide them with a reliable software program. It’s easier this way, and it doesn’t have the problems that usually plague companies when they decide to look for leads on their own. This is a tool that can bring a lot of useful advantages for those who are engaged in expanding and streamlining their business operations.

Even software resellers appreciate the usefulness of telemarketing in keeping their operation going smoothly. To begin with, they have a greater chance of obtaining JD Edwards leads, Sage leads, Oracle leads, and Microsoft leads. All of these are pretty hard to obtain, that’s why it pays to have professionals to find them for you. These are the types of leads that you can’t get through a simple telephone call to their companies. In these cases, professional telemarketers would be the better choice to deal with them. They are the best when getting leads on the phone. And this is the reason why they are continuously being on demand by many software resellers. And the demand is growing steadily.

When you are also looking for SAP leads and SAS leads, then telemarketing services would be the best firms to ask help from. The people who perform these lead generation tasks are pretty good in finding fresh and high quality leads. These are the people who put a lot of effort in providing you these because they believe that you deserve only the best. Besides, it would damage their reputation if you don’t get the leads that you want. And SAS and SAP products and services are some of the most in-demand today, it only makes sense that you, the reseller, would look to increase their market visibility.

It’s not hard to imagine what software resellers can achieve using telemarketing. You can see it already with the countless shops that are satisfied with the leads that have been provided by telemarketers. Many of these firms were not in a really good position in the beginning, but once they got very good software sales leads, followed it up well, and successfully convert them into an actual sale, then it’s actually good. Even software companies are using telemarketers to look for software resellers who would be willing to sell their latest software products and service. In other words, telemarketing serves as a dependable bridge that links software resellers and the software companies they would like to work with.

And that is what telemarketing is all about in the software business. It’s got a lot of potentials that you can use. Now, to take advantage of this opportunity is entirely up to you. But I’m sure you’ll take it. There’s no doubt about it.

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How To Build Your Vacation Rental Brand Using Social Media

Today, marketing is at an entirely different place than it was even 5 years ago. Whether your rental business is new, or well established, to stay competitive you have to use all the new trends in brand building. You don’t (and won’t) get as well known as McDonald’s of Apple – and that’s not the objective – it’s about an identity. You don’t want to build something around your product, either: there’s nothing in your product that somebody else can’t duplicate, copy, and reuse, and therefore it can’t be ‘the difference’.

Brand is about personality and trust. Brand is about you being in front of mind when a holidaymaker who has connected with you in some way eventually makes a decision to rent somewhere.

Eschew social media branding at your peril. Social Media isn’t about sending messages to your friends about what you ate for breakfast. It’s about grabbing access to thousands of potential customers that you couldn’t dream to reach out to even 3 years ago. Customers who rent holiday homes also use Social Media to follow their interests and hobbies and to ‘follow’ experiences that to them are new or interesting.

You simply must tap into the magic of social media marketing. Here are a few tips to get you started.

Social Media Marketing is more than Facebook and Twitter

Facebook and Twitter are undeniably the most popular and well known social networking sites, but when you’re using social media as part of your marketing, you need to be aware of, and utilize, all of the social media marketing tools available to you. Stumbleupon, Linkedin, Delicious and Digg are powerful social media tools as well. In fact, you can link your Digg account with your other social media accounts to save yourself time in posting to accounts individually. So, the first step in creating a successful social media marketing strategy is to establish your self within all of these online communities, perhaps through Digg, and begin building your online presence.

Social Media Marketing is for Building Relationships

Social media marketing isn’t about selling anything. It is to set yourself apart from your competition through developing personal relationships with people that will result in loyal customers and being ‘front of mind’ when someone wants something, or someones friend (or friend of friend) wants the same.

Give Your Network a Reason to Come To You

You mustn’t persistently push your business – which means you will simply be ignored or ‘un-friended’ – and you don’t want to tell people what you had for breakfast (they aren’t interested), do offer your knowledge about your locale, high quality content about what’s happening around you. Events, changing seasons, wine growing, olive cultivating, festivals, religious holidays, and so on. In doing so you will establish yourself as and someone who ‘knows’ and have given your network something of value, for free. Subconsciously they will develop a sense that they ‘owe’ you something in return. Becoming your customer fulfills that sense of obligation.

Your Start Up Checklist

For those who are new to the whole idea of using online tools to build your rental brand, here’s a checklist to help you get started.

* Open a Facebook account.

* Open a Twitter account.

* Open a StumbleUpon account.

* Open a Digg account.

* Open a Google Buzz account.

Coping with all of these sites can be time consuming and take a lot of effort. But there are some shortcuts, and here’s what you can do next.

* If you haven’t got a blog already, get one. Go to WordPress (or whichever free blog hosting site you prefer) and start a blog on your rental. It’s really very easy to do (and I’ve written here and here about how)

* Set up a complete, friendly, profile for your self in the ‘About’ section.

* Post some pictures to help people feel a personal connection to you.

* If you can, post some videos.

* Start posting stuff – information about your locale, your property as a living thing, and best of all if you can, tell stories about your rental (readers love stories and stories are better remembered if they resonate with someone)

* Use your posts to update your social media network automatically (there are WP plugins that do this automatically)

* If you have a website, link it to your blog.

You’re creating a ‘funnel’ for your contacts on your multiple social media accounts and giving them easy, convenient access to your rental by simply keeping them up to date on current happenings through your blog content.

If all of this sounds like a little much to do, don’t worry, because you still have options. With the growing importance of social media marketing has come a host of resources to assist you with the multiple tasks involved in making a campaign work successfully. You can outsource specific startup or ongoing tasks, such as social media page creation, grabbing contacts or followers, updating posts at a regular weekly rate, and so on. This gets you established fast. You can contact me for more information on good places and people to outsource with.

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Mobile Developers, Mobile Platforms And Mobility!

Mobile users have always demanded a better look and feel along with innovative features to be docked in a familiar interface. Mobile developers have roped in features for supporting email, social networking, etc and some general and native apps.

Nowadays with the changes introduced in the mobile platforms, it has become necessary for competing companies to keep track and implement similar solutions to their offerings. The delivery process is affected with the changes made. In recent years, mobile applications have witnessed a drastic change transitioning from “connected” applications to “converged” ones especially with the advent of data services and voice technology.

There are a plethora of applications that reveal the graph of learning within mobile developers and the changes in technologies being offered. There are more than hundreds of apps in all mobile platforms including iOS, Android, Blackberry, Symbian and Windows Mobile. Most mobile app developers are faced with problems related to site development which is compatible with your mobile and lighter in size.

Mobile games are also in demand and developers have been thinking of new concepts for churning out new games compatible to different platforms. iPhone is easily the best platform for gaming as of now, with Android coming a close second. The gaming world has witnessed drastic changes in the last decade with the earliest game “Snake” to the “Angry Birds” series. The average phone now houses better features than the costliest phone found in late 1990s. The quality of apps are getting better and better as mobile app developers are striving hard to create apps which are compatible with the new hardware and mobile platforms.

Many apps can be found on various sites with Android App store catching up quickly behind Apple’s iOS store and its latest versions. iPads and other tablets have managed to expand the mobile world. One can easily choose from the trendiest music apps, lifestyle apps, utilities, etc. as one might need it.

While creating mobile apps, mobile developers have time and again managed to leverage the features for meeting functionality requirements. The user interface needs to be scalable with the changing times even though it may require extra work on the part of the technologists. One needs to be choosy about the mobile platform before venturing for application development so that one does not get lost in the maze of a particular technology. Moreover, a mobile developer also needs to be updated with the latest versions too.

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What Are The Top Retro Games?

Have you been wondering what the top retro games are? I know I have, and that’s why I’ve decided to check what the most popular retro games are.

Some of the best games ever made were created during the 70’s and 80’s, and those games founded the base of many genres and many games that we know today. Some of the top retro games are arcade games, some are casual games and some are strategy games, but no matter the genre, these games are the protoypes of many modern game that followed.

Here are the most remarkable top retro games:


Pac-Man is a classical arcade game that is still very popular nowadays. It was released in 1980 and immediately became a huge success. The gameplay revolves around a yellow rounded creature that the player controls through mazes. Pac-Man, the yellow creature, must eat as many dots as possible to score higher, and avoid its enemies throughout the mazes. While this might sound simple, Pac-Man can be very challenging and tricky.

Dune II

Dune II is a popular retro strategy game, that is listed among the top retro games of all times. Many people remember it as the first strategy game they have ever played, and it’s still loved by many. This game was a sequel to the original game named Dune, but although Dune II is strategic, Dune was actually a quest. The series of Dune was based upon the novel of the same name, and it gained millions of fans from all around the world.

Mario Bros.

Mario Bros. is one of the most remarkable and remembered top retro games of all times. It is a platform arcade game that was developed by Nintendo and was released in 1983. Mario is an American-Italian plumber who stars alongside his brother Luigi, and together they must defeat creatures that have been coming from the sewers below NYC. Most of the game is about Mario flipping those creatures on their backs and kicking them away – simple yet highly addictive. The game was, and still is, very popular around the world, and founded the base for many arcade games that followed.

Can We Still Play The Top Retro Games Nowadays?

Some of the best games of the 70’s, 80’s and 90’s can still be played nowadays, either on mobile devices or on PC’s. While some of them have disappeared and are no longer available to play, many of them became available on mobile devices and got newer and more modern versions. Pac-Man, for example, has a bright, shiny, new version for mobile devices, and it can be easily found online.

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